Get Your Customers to Remember You By Telling Stories
Here’s the best marketing advice for the lending industry: Tell the story behind the loan. It’s 100 times more memorable,…
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Game-changing strategies, insider insights, and powerful solutions for growing your lending business.
Best Practices for Database and Version Upgrade and Testing
When it is time to upgrade the version of your loan system, it is generally advantageous for a lender or…
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The Hiring Conundrum
In today’s leaner and meaner business environment, we are constantly under pressure to deliver more with less. Whether it’s an…
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Humanizing Marketing
March 27, 2014 There is something intrinsically appealing about truly connecting with your audience. In the world of marketing, that…
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So What the Heck is the Money Supply Anyway?
Money is a strange thing. It has elusive properties that no other thing in our experience seems to have. If…
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How to Build A Foundation For Compliance
In my business of loan management software, one of the hottest topics is “Compliance.” That’s in quotes, because Compliance with…
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Why Mortage Loans Are Fixed Amortized
In a simple interest loan, interest is accrued every day on the outstanding principal balance. The periodic payment amount is…
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The Relationship Between Interest and APR
Let’s say you’re going to borrow $100,000 in a 30-year mortgage. You have two loans to pick from. One is…
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Flexibility: The Difference Between Triumph and Disappointment
Charles de Gaulle, the famous French statesman and WWII general, said, “You have to be fast on your feet and…
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