How Much Did Han Solo Owe?
A long time ago, in a galaxy far, far away, there was a smuggler named Han Solo. You may have…
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Two Insights that Metrics Don’t Give You
I’m not going to tell you what metrics and Key Performance Indicators (KPIs) you should be tracking – not in…
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Newest TCPA Law – Are You Up To Speed?
The latest Telephone Consumer Protection Act (TCPA) law from the FCC, effective October 16, 2013, is on the street in…
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Are Electronic Signatures Fully Enforceable?
I have spoken to many financial institutions over the years about the enforceability of electronic signature on loan documents. Many…
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Get Your Customers to Remember You By Telling Stories
Here’s the best marketing advice for the lending industry: Tell the story behind the loan. It’s 100 times more memorable,…
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Best Practices for Database and Version Upgrade and Testing
When it is time to upgrade the version of your loan system, it is generally advantageous for a lender or…
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The Hiring Conundrum
In today’s leaner and meaner business environment, we are constantly under pressure to deliver more with less. Whether it’s an…
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Humanizing Marketing
March 27, 2014 There is something intrinsically appealing about truly connecting with your audience. In the world of marketing, that…
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So What the Heck is the Money Supply Anyway?
Money is a strange thing. It has elusive properties that no other thing in our experience seems to have. If…
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